I remember scrolling through my Facebook newsfeed and seeing a Pitchfork article about how to be a responsible music consumer in the age of streaming - an idea which, perhaps unconsciously, served as the lens through which I imagined that particular Ocean lyric. I cannot attribute this question solely to Mr. For whatever reason, this particular lyric resonated heavily with me and spawned an investigation: are streaming services like Spotify and Apple Music satisfying consumers at the expense of the artists they promote? Now, his preferred method of releasing music is through streaming services like Spotify and Apple Music. The lyric “I ain’t on your schedule / I ain’t on no schedule” brought to my mind Ocean’s well documented extraction from his label in favor of unilateral control over his music. After “Backstreet Freestyle,” Apple Music - the streaming service I use to access millions of songs and artists - shuffled to “Futura Free” by Frank Ocean and my mood immediately turned introspective. My euphoric trance did not last long, nor was it the lasting image of that bus ride. I did not really have any reason to celebrate I had run a reasonable time while trying out a new event (the 800 meter run) merely hours earlier, so this sense of joy could only be attributed to Kendrick’s sonic infectiousness. I was on the bus coming back from a track meet last weekend absolutely jamming out to “Backstreet Freestyle” by Kendrick Lamar.
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